The surprisingly positive impact of mistakes Can a supermarket’s ad spot divide a Country? In Italy it’s possible, but there’s more than one lesson to learn. I don’t know if it’s the same all over the world, but in my country, private companies are often facing competition with politically endorsed ones. For example, in the field […]

BizDev

October 11, 2023

The Peach of Discord: a Commercial Ad’s Unexpected Lessons on Values

What if Artificial Intelligence becomes more empathetic than humans? I know what you are thinking: “Wow! Another boring article about A.I. Let me skip to the next one” But credit me just a few moments, as I am neither a geek nor a nerd, and I am going to write more about psychology, than technology. […]

BizDev

September 12, 2023

Chatting with AI: An Alarmingly Natural Conversation